Digital Marketing: The Evolution Of Traditional Marketing

In the world fueled by the internet, it comes as no surprise that the majority of business is now done online! Whether it’s shopping from the comfort of our homes or ordering food from our favorite restaurants, everything we do is linked to the world wide web, providing us with means of Communication, Leisure and Professional users, the internet is the most ‘In thing’ since the early 2000s. As of January 2019, 4.4 Billion people have access to the internet!

The way we shop and buy things has changed, changing Marketing as we knew it. As a result, Offline Marketing isn’t as effective as the new and improved Digital Marketing.

Digital marketing is defined by the use of numerous digital tactics and channels to connect with customers where they spend much of their time: online. From the website itself to a business’s online branding assets, digital marketing, email marketing, online brochures, and beyond, is a spectrum of tactics that fall under the umbrella of “digital marketing.”
Promoting your business has never been this easy, transparent or cost-efficient.

Besides having a website and using an online ad agency, Marketing has had to evolve with the population of today. This means that in order to reach a bigger target audience, marketing has to go where the people are, Social Media. Here at Merako Media, with a team of individuals that are dedicated to bringing you the best of the best in regard to Digital and Social media Marketing, promoting your brand and content on social media channels to increase brand awareness, drive traffic, and generate leads for your business. The channels we use in regard to social media marketing include:

Facebook.

Twitter.

Linkedin.

Instagram.

Snapchat.

Pinterest.

Google+.

Blogs.

Encompassing all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and websites to connect with current and prospective customers.

Many companies ask us, “How do we Profit from Digital Marketing?” there are many options to choose from with the evolution of the Net. Paid ads on Facebook, Promoted Tweets on Twitter, Sponsored Messages on LinkedIn, etc. These are often associated with Pay-Per-Click [PPC].

PPC stands as a method of driving traffic to your website by paying a publisher every time your ad is clicked. One of the most common types of PPC is Google Adwords, which allows you to pay for top slots on Google’s search engine results pages at a price “per click” of the links you place.
We want to make sure that you succeed in the competitive Online Markets of today.

With the world spinning faster, and the competition getting harder, Merako media is here to ensure that your business gets the recognition it deserves.
So join us on this journey to make your Company visible for all to see with just the click of a button!

Ready to make sure that you don’t miss out on the evolution of Marketing? Or need help putting your business back on the map? Give us a call at +919986373225 or drop us a message on Facebook / Instagram or mail on contact@merakomedia.com to get a free consultation!